Weetabuddies – it is OK to play with your food! 21

Breakfast is the most important meal of the day, yet one in six kids in the UK do not eat breakfast.  I have two very different kids in this house, Maxi will not leave the house without breakfast and Mini would skip it given the chance.  So we jumped at the chance to become representatives for Weetabix and help promote their Weetabuddies campaign and have a go at creating our own Weetabuddy. Weetabix have created the ‘Weetabuddies’ to encourage families to get creative at breakfast whilst having a healthy start to the day. So what is a Weetabuddy?  They are a range of characters to make breakfast a little more fun! You can meet all […]

Breakfast basics

As adults, we’ll often rush out of the house in a flurry – if we’re lucky – with a slice of toast in hand. As role models to our children, it’s important to envision a healthy and balanced diet and one that involves sitting down to breakfast on a daily basis. Why is breakfast so important? Kid’s who eat breakfast tend to eat healthier on a whole. Breakfast is a great way to kick-start the body into action and is especially needed by little ones who spend their days running around the playground, studying and exercising. Those who eat breakfast will be more likely to partake in a number of physical […]

Give a child a breakfast and win a years supply of breakfast for your child’s breakfast club 13

I have discussed before on this blog why breakfasts for children are so important and the fact that 1.7 million children did not eat breakfast. Kelloggs have just completed some further research in to breakfasts with UK children and the results are equally shocking:

1 in 7 UK children do not eat breakfast in the mornings – rises to 1 in 5 of secondary school children
The main reason school children skip breakfast because they have no time in the morning
UK Children spend £650m each year on buying food in shops on the way to school –
25% of children eat crisps, chocolate or burgers on the way to school
1 in 4 girls at secondary school skip breakfast and 14% of them do so because

1.7 million children under six do not eat breakfast 27

Yes, you read the title right, that is 1.7 million children under six who start the day with no food.  Shocking isn’t it?   1.4 million 6 to ten year old children don’t eat breakfast and 2.3 million 11 to 16 year old children also skip breakfast. So in total 5.4 million children in the UK do not eat breakfast. Couple that with the fact that £646m is spend by children on the way to school on snacks and fizzy drinks nad I think you get some idea of just how socked I was on Friday when I heard about these figures from Sara the dietitian at Kellogg’s Me listening intently […]